This Service Design project is a collaboration with Teknek, a leading manufacturer of precision PCB cleaning machines.
With a robust global footprint, 90% of the production is exported, supported by a direct sales model that ensures close customer relationships. This project is to
enhance the global sales process of Teknek.
Teknek – Global Leaders in PCB Cleaning Solutions
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Founded: 1978, Scotland
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Core Business: Design and manufacture of precision PCB cleaning machines.
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Global Reach: 90% export rate, serving international electronics markets.
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Sales Model: 80% direct sales, fostering strong client partnerships.
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Technical Support: Direct services provided in China, Japan, Germany, Benelux, Thailand, and India.
After the research at Teknek and the analysis of the feedback from the staff, we suggested to enhance the process
as follows:
REDESIGN THE WEBSITE
ADD VR IN THE PROCESS OF SALES
DESIGN BRANDED MERCHANDISE AS GIFTS FOR MAINTAINING RELATIONSHIPS WITH THE CLIENTS
